Most accounts I inherit are optimising toward an underreported signal. Ad blockers, iOS and consent strip 30–40% of browser-fired conversions, so the platform learns from the wrong people. I fix the measurement first, then restructure campaigns around events I can prove.
You see the same numbers I do, every week, in a report your finance team will accept. Ad spend is billed to your own accounts; I never mark it up.
What you get
Weekly report: spend, verified conversions, cost per result, by channel.
What is included
- Account structure and audience strategy
- Server-side conversions with deduplication
- Creative testing on a fixed weekly budget
- Budget pacing and bid strategy
- Monthly review: scale, stop, or fix