Discipline: paid-media
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Student recruitment for Northumbria University Qatar, measured per application type
Search and paid social in Arabic and English on Google, Meta and LinkedIn, with server-side conversion tracking and a custom conversion event for each application type.
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Running an agency’s digital department across five ad platforms
Strategy and execution for high-profile clients at GoViral, with media buying on Google, Meta, TikTok, Snapchat and X, and lead generation built on automation.